Overview
HBOMAX is a streaming service that provides users with a wide range of content, including movies, TV shows, and original programming.
HBOMAX is a streaming service that provides users with a wide range of content, including movies, TV shows, and original programming. It is a subsidiary of Warner Bros. Discovery and is available on various platforms, including web, mobile, smart tv, roku, and firestick. Because of the confidential nature of the data, I cannot provide specific details about the project, but I have made a sanitized version of the project for public display.
UI Walkthrough
A screen-by-screen breakdown of intent, interaction, and design decisions.
Landing Page - HBO MAX
Primary HBO Max landing experience after login, designed to surface relevant content quickly while balancing editorial promotion, continued watching, and discovery across multiple content rails.
Personalized Screen
Personalized home experience where each user’s landing page is dynamically generated based on viewing history, engagement patterns, preferences, and behavioral signals to improve content relevance and retention.
Top Ten
Top Ten ranking module highlighting the most-watched titles on the platform, designed to leverage social proof and trend awareness to drive engagement and discovery.
Title Details
Title details page presenting key metadata such as synopsis, cast, ratings, and related recommendations, optimized to support informed viewing decisions and seamless playback initiation.
AI Infused Search page
AI-infused search experience enabling users to discover content using natural, descriptive queries (e.g., mood, themes, or vague recollections), improving search accuracy and reducing friction when users don’t know exact titles.
Project
Gallery
Landing Page - HBO MAX
Primary HBO Max landing experience after login, designed to surface relevant content quickly while balancing editorial promotion, continued watching, and discovery across multiple content rails.
Personalized Screen
Personalized home experience where each user’s landing page is dynamically generated based on viewing history, engagement patterns, preferences, and behavioral signals to improve content relevance and retention.
Top Ten
Top Ten ranking module highlighting the most-watched titles on the platform, designed to leverage social proof and trend awareness to drive engagement and discovery.
Title Details
Title details page presenting key metadata such as synopsis, cast, ratings, and related recommendations, optimized to support informed viewing decisions and seamless playback initiation.
AI Infused Search page
AI-infused search experience enabling users to discover content using natural, descriptive queries (e.g., mood, themes, or vague recollections), improving search accuracy and reducing friction when users don’t know exact titles.